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Rocky Shoes Finds Perfect Fit
February 2005
Written by: MHM Staff
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In 1998, Rocky Shoes & Boots, Inc. (Nelsonville, Ohio) came to a fork in the road: distribution demand was outpacing capacity, and company directors were struggling to coordinate distribution of products housed in four facilities.


Space constraints of the old facility and growing popularity of its outdoor shoes, boots and apparel forced managers to lease alternate space. Ungainly and costly distribution methods and inventory accuracy challenges followed.

A complex decision ensued. A new facility was clearly needed to consolidate operations and create more efficient picking and packing methods. A new facility, however, would tax the budget set aside for the consolidation.

The firm contacted Hy-Tek Material Handling, Inc. (Columbus, Ohio) with a dual
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mission: integrate distribution with the warehouse management software they had selected, and keep the project within budget.

The engineers at Hy-Tek designed an integrated system-featuring wire guidance order pickers in a very narrow-aisle rack setting. A wrap-around powered Hytrol conveyor, accessible from each aisle, carries picked product through a 20-lane sortation system with bar code label scanners. The sortation system soft-drops items into the appropriate packing lane.

A live roller conveyor moves finished packages to the shipping area. The raised sortation lanes and mezzanine allow room for storage, returns, and shipping areas. Customized software was designed to interface with the warehouse management system to track inventory, product retrieval, and sortation lanes.

The system was even more successful than anticipated. In addition to the successful consolidation of four facilities into one, the resulting efficiencies cut Rocky's labor expense by two-thirds. It also increased inventory accuracy and flattened its peak-season expense curve. The company went from three shifts seven days per week, to one shift five days per week during non-peak season. Inventory accuracy went from 88 percent to 99.7 percent.

Elevating the new sortation system and adding a mezzanine, opened storage and packing space at Rocky Shoes.

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