Getting the Blue-Light Special Out of the Red
by Tom Andel,
chief editor
Why put a column on
material handling basics in a management-oriented magazine? Just pick up the
Wall Street Journal. Chances are you’ve been reading about Kmart’s
efforts to stay in business. The reason it got in trouble in the first place is
it forgot some of the material handling basics all companies need to make their
supply chains work. I’m talking about inventory management.
Bankruptcy lawyers
will tell you that in most of the cases they handle, their clients were often
guilty of poor inventory control. The penalty is low profitability and iffy
survivability.
John Hansen, an
attorney with the bankruptcy practice of Nossaman, Guthner, Knox & Elliott
LLP, says that even if good inventory control doesn’t keep you out of
Chapter 11, it can still make your life easier. He told me of one client that had a huge warehouse full of computer equipment that had been
sitting there for a long time. The company had no record of what was there.
Finally, a liquidator purchased
all this inventory. Once they took possession, they realized that what was
bought wasn’t what was thought.
A nasty dispute resulted because there was no way for anyone to cost
effectively itemize the assets.
Technology aside,
failure to communicate is typical of inventory mismanagement cases. Kmart is
battling for its life because it didn’t keep its supply chain partners in
the inventory management loop. The retailer now acknowledges its mistake and is working hard to fix it.
By the time you read this, Kmart will probably be under Chapter 11 protection.
You can be sure it’s doing everything it can to keep shelves stocked and
its good name viable. Bankruptcy does help here, because the courts give
suppliers incentives to keep shipping goods to a retailer under Chapter 11.
These suppliers get priority-payment status. Besides, why would any good supply
chain partner want to lose a big customer like Kmart?
If you’re not
Kmart-size, there are things you can do to keep from making the same size
mistakes. First, start by studying the Kmart case. How did it get into so much
economic trouble in the first place? Failure to communicate strikes again.
A Kmart source told
me that once the retailer’s merchants were done with their planning for
the Christmas season, buyers would order the goods, but never told the
distribution network or the transportation network what would be coming at
them. There was no integrated plan in the business process to take orders from
the merchants and their planning organization all the way through to the people
who had to pick and ship the products. As a result, warehouse capacities were
exceeded and shipments arrived late.
Now Kmart is in the
middle of business process re-engineering. That involves integrating demand
planning, customer relationship management and promotional planning systems
with its back-end supply chain management systems. It will also establish a
national specialty center to handle only its high-value, slow-turning products
and add four regional specialty centers to take the burden off its existing
distribution center network. This will help the DCs improve service to local
stores.
It will also allow
Kmart to reduce inventory and reserve more slots based on the channel flow of
goods. This year the chain expects to flow more freight more effectively and
turn inventory a lot faster.
Kmart is working to
be competitive with the best-in-class players in all product categories.
That’s a worthy goal for any company, retail or industrial. But you
can’t get there until you can separate the fast movers from the slow ones
in your inventory.
How much warehouse
space are you devoting to staging?
What role does
packaging play in your warehousing costs?
Should you go with
more conveyors or more lift trucks to handle your ever-increasing number of
orders?
Are your most
frequently picked SKUs slotted in the most accessible areas of the warehouse?
These issues are
covered in the following pages. Take a look. Some of it may be stuff you learned
a long time ago, but as Kmart learned, if you don’t revisit the basics
occasionally, business process problems will start visiting you.